Introduction
In this post I will be comparing and contrasting my results from the two different questionnaires on the film 'DOMINION'. I gave out the same amount of questionnaires (10) but both had a different poster, one made by the original creator, and the other by myself. This is helpful for my research, as it can help me identify the things that could of made the film 'bomb'.
QUESTION 1
In this question it doesn't really help me loads on how to make 'DOMINION' successful, however it shows on which age group of people I gave both types of questionnaires to. As you can see from the two results, I asked mostly 10-20 age group because that age group was most common in the location where I handed out the questionnaires (college).
Original Questionnaire
New Questionnaire
QUESTION 2
From looking at these two graphs, I have roughly gathered the same results. I made sure of this so that I could get a wider field into what 'DOMINION's target audience was going to be. From looking at these graphs and seeing the film I think the film is mainly aimed at the men.
Original Questionnaire
New Questionnaire
QUESTION 3
In this section of my questionnaires they were two different types of questions but both helped me realise what genres of films people like and what genre they think 'DOMINION' is. Comparing these two results helped me design my poster into what I was trying to portray (e.g genre).
Original Questionnaire
New Questionnaire
QUESTION 4
In both of these results, most people hadn't seen the film 'DOMINION' which is probably because of the way it was marketed. However in the new questionnaire, there was one person that did see the film, and they quoted that it was "garbage".
Original Questionnaire
New Questionnaire
QUESTION 5
From looking at the two results, we can see that more people seem to go to the cinema either once every month or once every 3 months. Some people said other to this question. This was mostly the same in the original and new questionnaire.
Original Questionnaire 
New Questionnaire
QUESTION 6
From looking at these results, we can see that the new design of the poster has attracted more people to go and see the film. This is because I made sure that, when designing my new poster, I looked at my results from the original questionnaire and Incorporated what was needed so that the poster was more attractive.
Original Questionnaire
New QuestionnaireQuotes From 'Open Questions'
NEW QUESTIONNAIRE
Question 4:
" was 'garbage' (let down by links to the Exorcist - which I loved - and not getting similar".
Question What Films Do You Like?:
Ted - Comedy
Run Fat Boy Run - Comedy
Alvin And The Chipmunks
Hangover - Comedy
Question 6:
"Doesn't look good" (10-20 Female)
"Doesn't seem like my film" (10-20 Female)
"Looks interesting" (10-20 Female)
"Looks entertaining, worth the money as the poster well presented" (10-20 Male)
"Not the type of film I would like" (10-20 Female)
"Don't like horror" (10-20 Male)
"Looks frightening and not my type of film" (10-20 Female)
"Monster on poster well designed and colour" (10-20 Male)
"Looks awesome"
"Looks like a good movie, with some good scare's set in a new environment"
"Looks thrilling!"
"Don't like horrors"
"I like Paul Schrader and Stellan Skarsgard" (21-30 Female)
ORIGINAL QUESTIONNAIRE
Question What Films Do You Like?
"Lion King" - Animated
"Jackass 3.5" - Doc
"Prometheus"
'Independent / non-Hollywood films'
'Funny Movies'
"Young Guns" - Historical/ Comedy
"The Shining" - Horror
"Shaw Shank Redemption" - Crime / Drama
'Action / Thriller'
'Films based on Books'
Question Would You Go And See DOMINION?
"Appears religious"
"Looks religious"
"Doesn't appeal interest 'not my thing'"
"Looks weird and it doesn't have much colour"
"Maybe as the 'Exorcist' was a good film, however sequel was rubbish"
"Wait until it came out on DVD"
"Don't like the horror genre and wern't keen on the Exorcist"
"Didn't like the Exorcist" X2
"Because it's a prequel"
"Doesn't look appealing"
"I liked the original, poster is stylish"
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